My Test Campaign Results – 2 Days
I’ve recently wrote apost about a campaign that I’ve launched with 95 keywords. I’ve made 2 sales but my oveall click costs are 5 times more… This is drect linking campaign.
OMS tracking software helps detemine the most expensive keywrods and identify keywords that made sales. I can improve campaign’s performance based on this data. Here’s how it looks like (I’ve screened all the keywords for privacy purposes):
But here’s a bug in OMS that really pisses me off…Seems since Affiliate Classroom aquired OMS from Jeremy Palmer, it got worse ((( First, I’ve made 2 sales, and here’s one. Second – NO TRACKING ID for the keyword that made sale actually!!! That potentially makes tracking useless. How can I know a keyword that made a sale? I only see the top “spenders” here, one keyword is responsible for 78$ spend, and another one cost me 64$. I could adjust bids on these keywords, but who knows, maybe they are my “selling” keywords?
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Keep on going man, I’ve been following your campaign building and you’ve done good job so far. Switch to prosper202, it does great job tracking the keywords.
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Thanks finspin – I’m considering Prosper202 or Tracking202 since OMS really has critical bugs in version 2.14. That completely kills the whole idea of ppc success, since we’re paying for every click, and don’t know which click makes us $$$ and which is not.
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