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Pre-launch Thoughts on “GuyGetsGirl” Niche

Before I create a test campaign for this offer based on the Google Cash style keyword research, I’ve decided to share some thoughts on how possible my campaign would perform.

To be frank, I expect conversion rate less than 1%, seriuosly. And there are several strong facts that back up my guessings.

First, in seduction niche people typically looking for advice, for information, and there’s tons of free information on topic. Forums, lounges and PUA (pick-up artist) websites.

So, the best possible product promotion method would be opt-in form, where you offer the prospect free advice and you’re winning his trust with that, before he decides to buy something from you.

The best example of such a strategy is www.doubleyourdating.com, which utilises this strategy. You can check out this site and see how it works.

Next, there are seminars held by well known PUAs (pick-up artists) like Mystery, Badboy, Style and others… They’ve got strong reputation offline so it will be hard to compete with them online.

And the last, there are dozens of similar “seduction guides” that are available in the search results, both organic and paid. So, just imagine how many similar products are over there…

That’s why my bet is 0.5-0.7% CR (conversion rate), especially on information-search related keywords like “how to meet women” and the like.

Before launching my campaign with some test keywords, I need to clearly differentiate my product and, most important, my ideal prospect who is considering buying this type of guide. In other words, I need to pre-qualify my “buyers” with my ad copy (since I’m going to direct link), so this one should be well thought-out! I’ll try to do this, and ….here we go!

Related posts:

  1. Keyword research Google Cash Style
  2. Sorting and Picking Initial Keyword List for “GuyGetsGirl” Product
  3. My Current ClickBank stats (23.06.09)
  4. GC Keyword Research Case Study
  5. Ready, set, go!

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